The process of finding the right keywords is an integral part of SEO (search engine optimization). It involves identifying the keywords and phrases that people are searching for in your niche and then optimizing the content of your website around those keywords and phrases. Your website will gain a higher ranking in the search engines and draw an increased amount of organic traffic as a result. You will be happy to know that there are a number of free keyword research tools that you can use to determine which keywords would work best for your website. In this article, we are going to look into several different keyword research tools, including Keyword Tool, Semrush, and more!
Keyword Tool
Keyword Tool is a free online tool for conducting keyword research that creates keywords using Google Autocomplete suggestions. Finding long-tail keywords that are relevant to your niche can be done with the help of this handy tool. Simply enter your keyword, and Keyword Tool will produce a list of associated keywords that other people are looking for. The keywords can be arranged in a number of different ways, including search volume, level of competition, and anticipated CPC (cost per click).
Semrush
Semrush is a robust tool for keyword research, and it provides users with a free version that has some functionality restrictions. Using the free version of Semrush, you are able to conduct keyword research, analyze the ranking and performance of your website, and monitor the performance of your competitors. You will get a list of keywords that are relevant to your niche, along with information regarding their search volume, complexity, and anticipated cost per click (CPC). The tool also gives you information about the keyword strategies that your competitors use. This lets you make your own efforts to optimize keywords more effectively.
Google Trends
Google Trends is a free tool that provides insights into the popularity of keywords over time. You can use it to see how trends are evolving and to identify the keywords that are becoming more popular. This tool is particularly useful for niche websites, as it allows you to stay up-to-date with the latest trends and ensure that your content remains relevant.
Keyword Surfer
Keyword Surfer is a free browser extension for Google Chrome that allows you to see keyword data for any website you visit. You can use it to find relevant keywords for your website and see how your competitors are ranking for those keywords. This tool is very helpful for quickly finding keyword opportunities and keeping an eye on the keyword strategies of your competitors.
Google Keyword Planner
The free Google Keyword Planner is a tool that can help advertisers choose the best keywords to use in their marketing campaigns. On the other hand, website owners can use it to perform keyword analysis as well. Using the tool, you will be able to gather information regarding the frequency, complexity, and estimated CPC of particular keywords. You can use it to look at keywords that might be useful and see how your website ranks for those keywords right now.
Conclusion
In conclusion, search engine optimization (SEO) relies heavily on keyword research, and you can use a number of free resources to determine the best keywords for your website. Some of the best free keyword research tools include Keyword Tool, Semrush, Google Trends, Keyword Surfer, and Google Keyword Planner. Using a combination of these tools, you can get a complete view of your keyword strategy, as each one has its own set of features and benefits. Get started with these tools right away and see how they can boost your website’s visibility in search results and increase your share of organic visitors.
